The Estonian Movie “Zero Point” (Nullpunkt) is to be released on VoD in all territories of the European Union subtitled in the 24 official European languages through “Working (Sub) Title”, a Creative Europe supported action.
Christian Grece, European Audiovisuel Observatory analyst, highlights the difficulties faced by European films to be released on VOD after their theatrical releases. However, he underlines that some genres know a better popular success on VOD.
The European Audiovisual Observatory published a report on the circulation of European movies from theaters to VOD. It appears that half of European films are released on VOD but American ones remain dominant in Europe.
On Monday, 13th, 2016, “UK distribution – What’s changing” event took place in London, organized by MeCETES and Creative Europe Desk UK. European players debated changing nature of the distribution industry. The discussions occurred to be dominated by the major influence of the digital leaders Netflix and Amazon in the UK.
Alexia Krief and Sarah Calderón were present at 2016 Cannes Film Market to discuss about digital film distribution and marketing and to talk about the Tide Experiment.
In 2016, the Creative Europe program is renewing Under The Milky Way two projects.
- Walk This Way will enable the exploitation of more than 50 films on VOD platforms at the European level through direct support of technical and marketing expenses
- TIDE 4 is the sequel to the previous actions and will focus on Italy, Spain and Portugal Day & Date Films releases.”
The TIDE Experiment started a new innovative distribution way called “Festival-to-Date”. It consists in having films available on VOD platforms at the same time they are presented in Festivals, a new kind of “Day-and-Date” release.
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Pierre-Alexandre Labelle was present at Tallinn festival in November 2015 to represent his company Under The Milky Way and talk about digital distribution issues.
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Alexia Krief was present at Cannes Film Market with the European association IPEDA to introduce two programs led by Under The Milky Way: the TIDE Experiment and Walk This Way.
Full detail here